FGS are proudly working with a well known and successful advisory publisher based in the heart of London. They boast over 50 years of experience and have helped a number of consumers make informed decisions. They have over 400 staff in the UK

Role

We're looking for someone who's truly driven by data to act as expert user of our web analytics platform. You’ll ensure that they get timely and accurate information on user experience that they can feed into their digital channels, and optimise the journey that visitors to their website make. You'll monitor their conversion rates closely and work to improve channel and campaign performance.  

We need you to manage the use of Google Analytics and Google Tag Manager across both existing and new digital channels, and help deploy advanced tracking solutions to new content areas. You’ll devise innovative solutions for gathering, manipulating and reporting data, including visualisations that contribute to the interpretation of the outputs. It's a great environment, in which you'll have plenty of opportunity for ongoing learning and development - working alongside people who share a passion for data and the benefits it can bring to the organisation.

Requirements

• A curious and innovative mind-set, with a determination to understand challenging concepts and find new solutions (particularly in relations to large data volumes and technical systems) 
• Demonstrable experience of the configuration and maintenance of Google Analytics properties and Google Tag Manager containers.
• Experience of Google Analytics campaign tracking and Custom Dimensions 
• Comfortable taking ownership of the digital analytics domain and working with limited supervision or instruction.
• Confident communicating with both technical and business stakeholders

Why join my client?

• Recognised as leaders in their market
• They are 100% independent so all opinions and advice is unbiased.
• Exceptional company benefits that include 28 days holiday, 11% contributory pension after 12 months, free life insurance, private medical insurance, free access to all of their content / advice, subsidised yoga classes and reflexology
• Flexible working environment
• Strong longevity of their staff.
• Highly recognized initial training programme for all new starters
• They are also a major force in digital publishing. They are creating innovative products and services all the time and the profits from these are used to support their charitable work.

“digital marketing analyst” OR “digital analyst” OR “digital media analyst” OR “digital performance analyst” OR “web analyst” OR “digital analytics” OR “data scientist” OR “digital experience analyst” OR “digital data analyst”